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Social Media Community Guidelines

At Roche Türkiye, we are pleased to share our initiatives and projects that contribute to the future of healthcare through our social media channels.

The content published on Roche Türkiye social media platforms is intended for informational purposes only. Our posts do not constitute medical or pharmaceutical advice and should not be considered a substitute for consultation with a healthcare professional.

We value open communication with our community based on trust, respect, and transparency. As a company operating in the healthcare sector, we are also required to comply with applicable laws and industry regulations governing our social media activities.

Thank you for your understanding and support in helping us maintain a safe, respectful, and constructive environment for everyone.

Roche Türkiye social media platforms are managed by Roche Müstahzarları Sanayi Anonim Şirketi and Roche Diagnostics Turkey A.Ş., based in Istanbul, Türkiye (www.roche.com.tr). The content and information shared through these accounts are intended exclusively for users in Türkiye.

Engagement Principles

When do we respond?

  • We respond only when @Roche Türkiye or one of our official product/brand accounts is directly tagged, or when comments are posted on our official Instagram accounts.

  • We respond only to questions submitted from legitimate accounts that are relevant to the subject of the post.

How do we respond?

  • When the same question is asked by multiple users, we publish a single response and tag the relevant users to ensure equal access to information.

  • All our responses are prepared in accordance with applicable laws and regulations, as well as Roche Türkiye's communication principles.

When are we unable to respond?

We may not respond to comments or direct messages in the following situations:

  • The comment is not a question or contains offensive, abusive, threatening, discriminatory, or violent language.

  • The inquiry is submitted in a language other than Turkish.

  • The same user repeatedly submits the same or substantially similar questions after already receiving a response through comments or direct messages (DMs).

  • The inquiry falls outside the scope of the post or cannot be addressed due to applicable legal or regulatory requirements.

  • Requests for medical or scientific information about our products. In accordance with applicable regulations, we are unable to respond to such requests and encourage users to consult their physician or pharmacist instead.

This approach enables us to provide a fair, respectful, and compliant communication experience for all members of our community.

Please keep in mind!

To maintain a safe, respectful, and constructive community, we apply the following principles:

  • We reserve the right to remove any posts, comments, or other content shared by users. However, we remove comments only in exceptional circumstances and generally prefer not to do so, provided they comply with applicable laws and platform policies.

  • The following types of content may be removed:

    • Content unrelated to the subject of the post

    • Posts containing personal or sensitive information

    • Unverified claims or information without supporting references

    • Content intended to provide an unfair advantage to any individual, organization, or brand

    • Offensive language, profanity, threats, hate speech, discrimination, or violent content

    • Content that violates Instagram Community Guidelines or Roche Türkiye's communication principles

    • Public medical or scientific claims or discussions relating to our products, in order to help protect the health and safety of other users

  • Accounts found to impersonate Roche or falsely represent the company may be reported to the relevant platform to help protect user safety.

  • We do not guarantee uninterrupted availability of our digital channels. We reserve the right, at our sole discretion, to suspend, discontinue, or permanently terminate this platform or any of its content at any time.

  • All logos, trademarks, text, and images shared on this account are protected by Roche's intellectual property rights and may not be used for commercial purposes without prior authorization. Roche is not responsible for third-party content posted by users that infringes copyright.

  • We are committed to protecting your personal data. For information about how your personal data is processed when interacting with our social media channels, please refer to our Privacy Notice available at www.roche.com.tr.

Reporting Adverse Events and Product Quality Complaints

Our social media channels are not intended for reporting adverse events, safety information, or product quality complaints and should not be used for these purposes.

However, if you become aware of a potential adverse event or product-related safety issue involving one of our products, applicable regulations require that it be reported through our official channels: