Roche Pharmaceuticals in Press



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Roche Turkey has created a special project which has made a tremendous impact, for Breast Cancer Awareness Month. Within the framework of the project implemented to draw attention to the fact that regular cancer screening programs and early diagnosis save lives, a 3D female figure model was placed in Istanbul Marmara Forum Shopping Mall. Breast prostheses with representative masses that may be a sign of breast cancer were placed on the breast of the model whose tissues were similar to real human tissues.

Thus, women were given a chance to see the masses and learn the methods of examination.  For more information>>